Starting a new Moleskine can be a bit daunting. That blank page with space to fill in your address is just begging to be filled with something, but what?
I'd just got a new handbag, the Poppy Cambridge Satchel (in Quince), so I realised I could return to an idea that had worked for me on one of my other Moleskines - drawing my handbag and a few of the items in it.
I always feel a bit weird about filling in the reward bit - it's hard to place a value on your sketchbook. So I try to think of ideas other than money, and this time I decided the reward should be a blank Moleskine!